Wedding Photography Mentor

FedWed Guides

Adam Johnson

ARJ Photography

ABOUT YOUR MENTOR

One-to-One Mentoring by Adam Johnson

Over my 15 years running ARJ Photography, I’ve been lucky enough to photograph weddings across 22 countries, pick up some major industry awards along the way, and develop a photographic style that feels truly my own.

I didn’t build my business by following someone else’s rulebook or chasing trends. I found my own path, and I’m passionate about helping you do the same.

I’m a co-founder of FedWed, previously hosted The Positive Creatives podcast, and write the superchARJ newsletter – a straight-talking source of creative inspiration and practical advice. Everything I do stems from a simple belief: positivity and authenticity are the foundations of creative success.

What makes me a good mentor? I genuinely care about helping photographers find their unique voice. Whether you’re trying to crack the SEO code, streamline your editing, build a website that actually brings in clients, or simply rediscover your creative spark after burnout – I’ve been there and can help guide you through. I’m also a lover of anything technical or nerdy!

My mentoring style is conversational, practical, and tailored to who you are. No generic advice or motivational clichés – just honest guidance from someone who’s walked the path and wants to see you thrive.

If you’re looking for someone who’ll help you build a business that feels genuinely exciting and authentically yours, I’d love to work with you.

Next step

Ready to talk to Adam?

Book a discovery call to see if you’re a good fit.

View mentoring options

How Can I Help?

From shooting to editing to building your business — I’ve got you covered.

Photography

Posing, Creative direction, Shooting for emotion, Flash photography, Natural light photography, Storytelling, Editing, Culling, Workflow, Lightroom, Gear advice

Business

Pricing, Client experience, Systemisation, Confidence building, SEO, Blogging, Website design, Public speaking

Not sure what you need?

Use our time together to get clarity.

Bring your questions, your work, and your worries. We’ll figure it out together.

See mentoring sessions

Meet the Mentor

My story, my approach, and what makes me tick.

When you’re ready

Book a mentoring session that fits you.

Start with a discovery call or jump straight into a focused session.

Book your session

Ready to Go?

Choose the session that fits where you are and what you need. FedWed members get 10% off all mentoring and if you're logged in the discount is auto applied to the prices below.

Discovery Call

We recommend you start here if you have not booked any mentoring with this mentor before. A discovery call is a short intro call to talk through your goals and figure out the best next step. You will get this back as a discount off any mentoring sessions.

Online Mentoring

Google Meet sessions you can do from anywhere — focused, flexible and personal. Pick a session length that fits with your goals for the session. One hour sessions are great for quick wins like critiques and audits, or specific questions. Two hour sessions are better for deeper dives. Better still go with a bundle of sessions so you can see real progress over 3, 6 or 12 weeks. You will be able to increase the quantity of sessions on the cart page after clicking the book button e.g. if you wanted to book just 3 one-hour sessions.

6-Week Online Intensive (6 x 2hr)

£895.00
Book now

12-Week Online Intensive (12 x 2hr)

£1,695.00
Book now

In-Person Sessions

Spend time with your mentor for face-to-face support. This includes a 1 hour online session beforehand to make a plan for the in-person session. The cost is based on you travelling to your mentor - if you want your mentor to travel to you, you can discuss any additional travel costs with them while planning the session.

Shadowing Mentoring

YOU SHADOW ME: This includes a one-hour pre-wedding online session to help you prepare, shadowing me at a wedding, and then a two-hour online session to consolidate your learnings and discuss next steps.

HAVE ME SHADOW YOU: This includes me shadowing you at one of your weddings, giving constant tips and advice to help you see and shoot better, followed by a two-hour online session to consolidate your learnings and discuss next steps. Additional travel will be due depending on the location of your wedding.

Have me Shadow You at a Wedding

£1,195.00
Book now